Business Impact
I consistently advocate for positioning design as a strategic business partner.
I’m a product design leader with over 10 years of experience specializing in scaling high-impact experiences across Fintech, AI, and Consumer Digital products.
I’ve worked on platforms serving billions of users (Instagram) and directly impacting over 100 million users (Credit Karma, Disney). I translate ambiguous business objectives into actionable design strategies that drive measurable revenue growth.
I’m currently pursuing CFP (Certified Financial Planner) certification, leveraging advanced financial domain knowledge to build products that specifically increase user trust and financial empowerment.
Product Design Manager, Credit Karma
INSURANCE & LOANS
Led design strategy that contributed to $1.3M+ in incremental revenue and$22M AOP revenue target
MEMEX AI
Delivered AI-powered Cards experience and Wallet Analyzer for Investor Day
UX Content Strategist, Walt Disney Parks and Resorts
AULANI RESORT
Spearheaded and executed high level website content strategy that helped scale revenues by over 30% YoY
DISNEYLAND & MAGIC BAND
Led content strategy, security features, and design principles for Magic Band rollout, Disney's all-in-one device for keyless room entry, park access, and FastPass integration that transformed the guest experience.
Senior UX Content Strategist, Capital Group
CREATIVE WORK BENCH
Led UX strategy, improved search experience by distinguishing keyword vs. natural language search, improving content discoverability for internal editorial tool
INTERNATIONAL EQUITY
Led and launched the landing page, achieved an immediate impact, driving page views up by over 35% and CTR by 22%